"Striving for Excellence through Product and Service Quality"
"優化品質、邁向卓越"
Quality is multidimensional and it is a main driver of competitive differentiation among various types of organizations in Asia and around the world. Managing product and service quality involves a wide range of activities that span from the time when a new idea for a product/service was created to the stage of providing ongoing support and making contributions to improvement of human life. Product and service quality, stakeholder satisfaction, profitability and sustainable prosperity are intimately connected. The complete “product/service offering” is what customers look for and evaluate, as stated in the ANQ Way. When an organization gets things right, it will be successful at every level of its operations. When things go wrong, it will have disastrous consequences to the bottom line, and more importantly the organization and brand image will suffer too. Thus, striving for excellence through product and service quality has become a strategic issue in Asian economies for this decade.
ANQ Congress 2012 will bring together quality professionals and academicians from the Asian region and beyond to showcase best practices and successes, and share philosophies, theories, methodologies and applications of proven tools in fostering the ANQ Way and the “Power” of product and service quality.
The Congress program will consist of keynote speeches, presentations of contributed papers and poster sessions. Papers addressing quality issues in the following areas are particularly welcome: